How recruiters can tell clients their employer brand is CRUCIAL

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As a recruiter, you can often find yourself coaching clients about a whole run-through of different tasks.

Whether it’s writing job advertisement copy, helping them to improve their social media feed or showing them best practice when it comes to interviews, recruiters are usually there.

Increasingly though, recruiters might be coaching their clients on how to improve their employer brand.

On a candidate-driven employer landscape, having an outstanding employer can be the difference between success and failure for a client.

According to Link Humans reporting, 72% of recruiting leaders around the world agree that employer brand has a significant impact on hiring.

Almost nine in 10 Millennials – the generation predicted to make up 35% of the global workforce by 2020 – now check out the company culture before applying for a job to make sure it’s the right job for them.

Read more here

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